How Much Should You Spend on PPC vs Direct Mail Campaigns?

How many blog post, articles, emails, you name it have you seen on the topic of paid advertising? I am in the business of paid advertising and I get inundated every day with volumes of information on what works the best and why you need to be doing this vs that!

The evolution of Digital Marketing and Paid Digital Marketing is moving faster and creating so many options that things are getting even more confusing. But there is some good news to take away from all the rapid advancements. To view the full post, go to Gray's Digital Consulting Blog